A massive blaze has engulfed a residential apartment block in east London, with approximately 70 firefighters battling the flames. The London Fire Brigade dispatched ten fire engines to the scene at Queens Road West in Plaistow.

According to the brigade, traffic disruptions are expected as emergency services tackle the fire. Billowing smoke has been filling the skies since this morning, with the fire concentrated on the upper levels of the building, reports the Mirror.

A full statement from the fire service read: “Ten fire engines and around 70 firefighters are responding to a flat fire on Queens Road West in Plaistow. The fire is located in a 10th floor flat, in a block of 15 floors, and the balcony and flat interior are currently alight.

“Three men left the flat before the Brigade arrived, and are being treated on scene by the London Ambulance Service. Around 30 people have been evacuated by the building.

“The Brigade’s Control Officers have taken over 30 calls reporting the fire, with the first received at 0802. Firefighters from East Ham, Plaistow, Stratford and surrounding fire stations are currently at the scene. The cause of the fire is not yet known.”

Images of the raging inferno were shared by locals on social media. One stunned resident commented alongside their photo, “Oi this is mad them blocks in Plaistow.”

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