WASHINGTON — Stella Artois’ new Super Bowl commercial features a brotherly reunion between Hollywood actor Matt Damon and soccer legend David Beckham.
The 60-second commercial marks Stella Artois’ return to the Super Bowl advertising stage after a six-year absence.
Titled “David and Dave,” the commercial follows David Beckham as he discovers he has a long-lost twin brother named Dave, played by Damon. The ad reveals Beckham’s mystery brother after a recent teaser from Stella Artois alluded to the “Other David.”
During the minute-long commercial, Beckham’s parents reveal that the famous soccer player has a twin brother in America. Beckham then travels to the U.S. where the pair bond over wings and Stella Artois.
The spot then shows as Beckham prepares to break the news to Damon about their brotherly ties.
Damon, who has been a Stella Artois ambassador, expressed excitement about the campaign.
“I’ve been partnering with Stella Artois for a decade now and get more excited with each year,” Damon said in a statement. “I can’t wait to keep telling the story of ‘David and Dave’ all year and shedding light on those moments in life worth more, where meaningful connection means more than anything. The Beckham brothers are here to stay, and Stella Artois will be there with us at every moment.”
The commercial is part of a Stella Artois’ year-long campaign titled “For Moments Worth More,” which promises multiple ad spots throughout 2025 that continue to explore the “Beckham brothers” storyline.
At one point in the Super Bowl ad, Damon’s character asks Beckham just how famous he is, “like Matt Damon famous?”
“Maybe, Ben Affleck famous,” Beckham replies.
“That’s a shame,” Damon’s character responds, in a dig toward his longtime friend.
Anheuser-Busch is one of several companies looking to win over more than 120 million viewers on Super Bowl Sunday with enticing ad spots.
One of the first ads to debut was a Budweiser spot featuring a Clydesdale foal that helps make a beer delivery.