Blue Bell has introduced a new flavor that combines two classic favorites — banana and chocolate. The ice cream maker announced Thursday morning that Banana Fudge, a mix of Blue Bell’s Milk Chocolate Ice Cream swirled with banana-flavored ice cream, is now available in stores.
“Our new Banana Fudge Ice Cream combines two flavors that complement each other so well,” said Sara Schramm, Blue Bell marketing brand manager. “Chocolate and banana ice creams are popular treats all on their own. But swirl these two in one carton, and you have an incredibly smooth and delicious dessert.”
Banana Fudge is being sold in half-gallon and pint sizes, but only for a limited time, according to the company.
For longtime Blue Bell fans, the new flavor may stir up memories of a past favorite.
“We know our fans still crave the frozen snack bars on a stick that featured banana and chocolate,” Schramm said. “We have received requests over the years to return these products to our lineup. We thought, why not shake things up and bring this delicious combination back as an ice cream?”
In addition to Banana Fudge, Blue Bell’s new Strawberry Toaster Pastry Ice Cream is also hitting store shelves. The flavor features creamy vanilla ice cream with strawberry pastry pieces, colorful confetti sprinkles, and swirls of strawberry sauce and white icing. It is available in pint size while supplies last.

