If you are a loyal Apple user and are looking to upgrade your phone – preferably to one of the latest models – then we may have found an amazing deal for you on Amazon.
In a limited time deal, you can now buy the iPhone 16 in either teal, black, white, ultramarine or pink, for only £698. This is an £100 swipe off this usual retail price of £799.
This is the price for the iPhone 16 that comes with 128GB of storage, but similar deals can be seen in the higher size brackets. The 256GB normally retails for £899 but you can now get it for £798, while the 512GB is now down to £998 (RRP £1,099).
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With the most personal Apple Intelligence to date, the iPhone 16 has the ability to help you write, express yourself and effortlessly get tasks done, all while providing groundbreaking privacy protections for greater peace of mind. With the addition of the powerful A18 chip, you can play console-level games all from your 6.1-inch phone.
Taking photos has never been more fun than with the iPhone 16, as it features an improved Ultra Wide camera with an autofocus that takes sharp and detailed photos and videos. The 48MP Fusion camera will deliver stunning high-resolution images, and you can use the 2x optical-quality Telephoto to produce high-quality zoomed-in photos.
The A18 chip also provides the iPhone 16 with a significant boost in battery life compared to older models, resulting in up to 22 hours of video playback. This makes the iPhone 16 perfect for long haul flights or neverending car journeys.
You can also charge this smartphone with a USB-C or get wireless charging with the snap on MagSafe charger.

Amazon shoppers have given this ‘masterpiece’ of a phone a 4.5 star rating, with over 200 people splurging on this iPhone in the last month. One happy shopper wrote: “Good phone, the camera quality is amazing and it is easy to use. The phone work well easy to transfer data and functionality and fast charging, worth the money.”
Another shopper added: “I bought this as an update to my iPhone 11. Really notice difference in speed and battery life. Sure as time goes on I will see improvements in other features as well.” With a third saying: “Everything about this phone is great anyone one who is looking for a good reliable phone you should definitely get it.”
A fourth shopper gushed: “The iPhone 16 is a masterpiece of innovation and design, truly raising the bar for smartphones. From the moment I unboxed it, I was blown away by its sleek, lightweight design and premium feel in hand. Apple continues to perfect its build quality, and the iPhone 16 is no exception.

“The iPhone 16 is a powerhouse in every sense—style, performance, and functionality. It’s perfect for tech enthusiasts, creatives, and anyone who values a premium experience. If you’re considering upgrading, this is definitely the iPhone to go for. Apple has knocked it out of the park once again!”
However, some shoppers were disappointed with their upgrades, as one shopper detailed: “As an iPhone 15 owner, I was excited to see what the iPhone 16 had to offer, but after using it, I don’t think it’s worth upgrading.
“While the iPhone 16 does introduce a few new features, most feel like incremental changes rather than anything groundbreaking. The design is nearly identical, and the performance boost, while noticeable with certain apps or games, doesn’t make a huge difference in everyday use – especially since the iPhone 15 already runs smoothly.”
If you want to upgrade to one of the latest Apple phones, you can click HERE to buy the iPhone 16 off Amazon.
Another smartphone discount we found on Amazon was on the Google Pixel 9. This phone usually retails for £799, but you can now grab it for the slightly cheaper price of £649. Alternatively, you can get the Samsung Galaxy S24 FE from Currys for £599 – £100 saving.