Aldi has shared an important message to customers buying fresh chicken. In alignment with Aldi’s dedication to animal welfare, the supermarket chain is introducing new packaging.
From October 30, customers will be able to buy fresh chicken featuring a higher welfare stamp. The supermarket chain ensures all its British-sourced fresh chicken will carry this mark of quality.
Committed to enhancing living standards, Aldi, the UK’s fourth-largest grocer, has established new stock density regulations for better quality of life for chickens. As a result, Aldi’s fresh chicken will now enjoy 20 percent more space than what’s commonly provided in the industry.
Julie Ashfield, Aldi UK’s Managing Director of Buying, commented: “Animal welfare is of paramount importance to us, and we’ve been working hard with our suppliers to reduce stocking density to help us improve the welfare conditions for chickens.”
She added: “We’re already one of the UK’s largest providers of chicken and we’re proud that from next week, we can offer our customers access to higher welfare chicken at our unbeatable Aldi value.”, reports the Express.
It follows as the most affordable supermarket for September was unveiled, with consumers finding prices roughly 27 percent lower on average compared to the pricier rivals Which?
The consumer watchdog analysed supermarkets by purchasing 59 typical necessities from major retailers such as Aldi, Lidl, Asda, Tesco, Sainsbury’s, Waitrose, Ocado, and Morrisons to compile their findings.
The cheapest supermarket for September has been revealed with shoppers paying on average 27 percent less than the most expensive retailer. Aldi was found to be the UK’s cheapest supermarket, beating Lidl to the title once again.
The total cost of 52 items at Aldi, including bread, milk and butter, came to £102.68. Both branded and non-branded food items were included in the research to ensure fairness, with special offers and loyalty schemes also taken into account, but not multibuys.
Meanwhile, Lidl’s costs amounted to £103.86, which was £1.18 more than Aldi, while Waitrose was named the most expensive supermarket. The Express has reached out to Aldi UK for a response.